From ambient lighting to generative AI: I build what's next.
Shaping the Future of Mobility – with Vision, Velocity & AI
Yes, I’ve talked to your future car!
For over 15 years, I’ve been driving innovation at BMW – from high-end ambient lighting and UX design to launching AI-based tools for automated testing. As an expat in China, I led cutting-edge digital projects and helped define the interior architecture of tomorrow’s vehicles..
Today, I integrate AI and agile processes to rethink what’s possible in design, development, and digital ecosystems. Whether it’s a panoramic HUD, a multimodal UI, or a Gen-AI prototype – I bridge strategy, tech, and creativity. become more relevant than a fixed mind-set or rigid believe system for progress.
Let’s build the future – smart, bold, and human-centric.
- Name:
- Jens Veddeler
- Phone:
- +49-151-601-13528
- Email:
- mail@jensveddeler.com
- Linked-in:
- jensveddeler
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Let's get in touch!Skillset & Focus
Every Day is a New Challenge
We live in an innovate-or-die era. I believe GenAI won’t just change how we work – it will transform who we are in the process. My mission is to explore and shape that transformation – through design, code, and culture. Disruptive thinking is essential to redefine what’s possible – and to build business models that inspire, scale, and endure.
Strategic clarity, a sharp focus on what matters, and the courage to challenge the status quo remain the core drivers of meaningful change. While unconventional thinking and a passion for reinvention can spark true user delight, lasting impact demands something deeper: authenticity, relevance – and the relentless pursuit of genuine outcomes.
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